The article discusses the recent purchase of Penthouse magazine by new owner Kelly Holland and her plans for its future.

Holland has stated that she is pushing hard to develop Penthouse's digital presence, which had allegedly been neglected under previous ownership. She also announced several key hires and changes within the company:

1. Filthy Gorgeous Media will handle layout, design, and copy editing for Penthouse from their offices in Australia.

2. Damien Costos has been appointed as the head of Filthy Gorgeous Media.

Holland mentioned that outsourcing production work to Australian partners can save up to 20% compared to doing it within the United States due to lower labor costs.

Additionally:

1. Raphie Aronowitz, who previously worked for Ecko and at Complex magazine according to Holland, has been appointed as Penthouse's new editor.

2. The April issue of Penthouse was shipped off to the printer in just two weeks by 19-year-old editorial assistant Emma Jones, highlighting a fast-paced approach under new management.

Despite speculation that Penthouse would transition entirely online following FriendFinder Networks' firing of its New York publishing staff last month and subsequent relocation of operations to Los Angeles, Holland has assured readers:

'We have a long-term commitment to this magazine. Absolutely, we're staying in print.

Penthouse magazine photo licensing